Stay in the know! Sign up to get Fauquier County news updates delivered to your inbox.
Advertise on Fauquier Now!
FauquierNow.com
How do you rate the security of your personal information online? Vote!
HOME OBITUARIES NEWS OPINIONS BUSINESS STYLE CALENDAR CLASSIFIEDS
Free classifieds! Members can also post calendar events, news, opinions and more ... all for free! Register now!
Login · Forgot Your Password?
June 24, 2021

Walmart still tops grocery sales, but Safeway moves up

File Photo
The Warrenton Walmart, which rang up an average of grocery sales of almost $99,000 per day, remains atop the Fauquier market.
Unprecedented. That’s the only word that comes to mind when describing the last 12 months.
— Food World Publisher Jeff Metzger
Not surprisingly, Fauquier County grocery sales rose 7.45 percent over the last year, with people spending more time at home and restaurants closed or operating with restrictions during the COVID-19 pandemic, according to a newly-released market study.

Twenty-two stores in the county rang up a total grocery sales of $176.47 million in the 12 months that ended March 31, Maryland-based Food World magazine reported in its June edition.

Grocery sales in Fauquier increased by $12.24 million year-over-year, according to Food World’s 42nd annual Mid-Atlantic market study.

“Unprecedented. That’s the only word that comes to mind when describing the last 12 months,” Publisher Jeff Metzger wrote in his analysis. “Reacting to the worst pandemic in more than a century, food retailers (wholesalers, distributors and manufacturers, too) showed tremendous courage and resilience as they tried to keep their shelves filled and their associates and customers safe.”

Stores faced major expenditures to comply with health protocols.

But their sales increases far surpassed the overall food price increase of 3.5 percent in 2020, according to the U.S. Department of Agriculture.

While the “big four” traditional supermarkets in Fauquier experienced sales growth, convenience stores and pharmacies had modest or flat increases in grocery sales.

The Walmart in Warrenton retained its position atop the local grocery market for the sixth consecutive year. Walmart grocery sales totaled $36.1 million in the study period, for a 20.4 percent market share.

Its grocery sales rose $2.2 million or 6.4 percent.

But, the other big retailers — Giant, Safeway and Harris Teeter — all posted double-digit percentage increases and closed on Walmart in market share.

Giant Food remained solidly in second place.

Safeway — in the market longer than any competitor — produced a 25.7-percent year-over-year sales increase at its Warrenton store and moved ahead of Harris Teeter to fourth place in the local rankings.

Food World bases market share on sales of “grocery-related items” at any retailer that sells them. Before the most recent study period, convenience stores and pharmacies steadily had eaten into traditional grocers’ market shares.

Those who leave or come to Fauquier for work also affect grocery sales in the market. Thousands of Fauquier residents, for example, shop at the Wegmans near Gainesville and clubs such as Costco, BJ’s and Sam’s outside the county.

The two Wegmans stores in neighboring Prince William county produced total sales of $209.3 million.

But, total sales of $236.2 million at 11 international markets ranked first in Prince William, one of Virginia’s most ethically-diverse jurisdictions.

Despite its efforts, Food World could not get accurate figures on Amazon’s rapidly-rising grocery sales, Mr. Metzger wrote.


The most recent report on the Fauquier market:

1 — Walmart, 1 store, $36.1 million in sales, 20.41 percent market share

2 — Giant, 1 store, $32.69 million, 18.48 percent

3 — Food Lion, 3 stores, $23.1 million, 13.06 percent

4 — Safeway, 1 store, $19.06 million, 10.77 percent

5 — Harris Teeter, 1 store, $18.9 million, 10.68 percent

6 — Sheetz, 3 stores, $12.9 million, 7.29 percent

7 — Walgreens, 2 stores, $10.6 million, 5.99 percent

8 — 7-Eleven, 6 stores, $9.3 million, 5.26 percent

9 — CVS, 2 stores, $7.5 million, 4.24 percent

10 — Wawa, 1 store, $4.12 million, 2.33 percent

12 — Circle K, 1 store, $2.2 million, 1.24 percent

Total sales: $176.47 million
Member comments
Please, be polite. Avoid name-calling and profanity.
For credibility, sign your real name; stand behind your comments. Readers will give less credence to anonymous posts.
To comment, please log in or register.
Enter your email address above to begin receiving
news updates from FauquierNow.com via email.
Wednesday, September 22
Virginia has 45 more deaths attributed to the virus, health department reports Wednesday morning
Wednesday, September 22
Governor’s Aug. 5 directive provides weekly COVID-19 testing option for the 120,000 affected employees
Tuesday, September 21
Brendan Mitchell Henry, 23, faces two charges for Sept. 15 incident at H.M. Pearson Elementary School near Catlett
More Fauquier news
© Copyright 2011-2018

50 Culpeper Street, Suite 3
Warrenton, Virginia 20187
540.359.6574
Crime Log
Obituaries
Business
Add Your News
The Big Picture
Ellen’s Kitchen
and Garden

Features
Real Estate
For Sale
Employment
Automotive
Announcements
Legal Notices
Post an Ad
Advertise
Terms of Service